Complete REST API reference for building powerful integrations
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Get Started in 3 Minutes
Choose your integration pattern:
📥 Inbound Lead Capture
Webhook receives lead → Call Send to Workflow → Lead enrolls → Workflow executes automatically
📞 Instant Callback
Lead submits form → Call Initiate Call → AI agent calls within seconds with context
🔄 Update Lead Details
External system enriches lead → Call Get Lead by Phone → Update with new data → Call Update Lead
🏷️ Offline Conversion Tracking
Lead converts outside Plura (CRM, call center, etc.) → Tag as "Converted" via API → Plura stops outreach automatically
All requests require Bearer token authentication
Authorization: Bearer YOUR_API_KEY
Content-Type: application/json
Where to get your key: Settings → API Keys in your workspace